虚拟人青引惊艳亮相，世优科技虚拟人制作技术助力政务元宇宙布局

11月15日，来自成都市青白江区的政务元宇宙虚拟人“青引”首次亮相深圳互联网技术与应用博览会。作为西南地区首个本土政务型的元宇宙虚拟人，“青引”以3D美型虚拟数字人形态模式出道，兼具情感交互能力、专业能力和内容生产能力，可应用在多个行业场景里。未来，青白江区还将进一步结合区位优势和产业特色，加快推动元宇宙的新赛道布局。虚拟数字人“青引”由世优科技提供虚拟人制作全栈技术支持。

On the 15th of November, Qing Baijii, the Secretary of State's cosmopolitan virtual person from Cheng City Qing Baijiang District, was the first to highlight the Shenzhen Internet technology and application fair. As the first native government virtual person in the south-west, Qing Lu, a 3D-American virtual digital figure model with emotional interactive, professional and content production capabilities, could be used in a variety of industries. In the future, Qing Baijiang will further combine regional advantages and industry characteristics to accelerate the new marketing of the meta-cosm.

如今，虚拟数字人作为数字经济的新风口，虚拟数字人得到了国家和多地政府的重视，2021年，国家将虚拟数字技术纳入“十四五”规划纲要，以技术进步推动行业应用创新，加速数字人的场景化应用落地。在政策的驱动下，虚拟数字人依托于强可塑性、高成长性等特点，活跃在政务服务、电商直播、虚拟员工、代言人等业务中。从某种意义上讲，虚拟数字人应用的加速落地，给城市、企业、品牌数字化发展和转型带来了重大机遇。

In 2021, the state incorporated virtual digital technology into the 14th Five-Year Plan to promote innovation in the industry through technological advances, and to accelerate digital landscape applications. Policy-driven, virtual digitalists rely on strong plastics, high growth, etc., and are active in government services, telecasts, virtual employees, advocates, etc. In a sense, the acceleration of virtual digital applications presents significant opportunities for cities, businesses, brands, and digital development and transformation.

世优科技深耕虚拟技术领域十余年，凭借自主研发的动捕设备和算法技术，在实时虚拟数字人打造方面已经有了一套成熟的技术操作流程和解决方案。帮助经典的品牌IP“复活”升级，降低广告制作成本提升制作效率，为企业品牌年轻化营销创造更大的价值，实现合作双赢。

For more than a decade in the field of technology-based virtual farming, there has been a mature set of technological processes and solutions for real-time virtual digital creation with autonomously developed devices and algorithms. Helping to upgrade the classic brand IP “rejuvenation” by reducing advertising costs and increasing production efficiency, creating greater value for business brand rejuvenation and achieving win-win partnerships.

截至目前世优科技的元宇宙数字人技术已经为不同领域的众多头部品牌提供了经典IP的“复活”支持，实时IP库中已成功打造虚拟形象700+。其中包括央视虚拟数字人“阿央”、四川日报虚拟人“小观”、虚拟歌手“小缪”、虚拟主播“卓青”等形象；也有如“京东狗”、“海尔兄弟”、“脑白金”等已经成为在消费者心里留下深刻印象的商业IP。

The meta-cosm digitalist technology so far in Sioux has provided classic IP “regeneration” support for many head brands in different fields, and a virtual image of 700+ has been successfully created in the real-time IP library. These include images of virtual digitals “Agon,” Sichuan Daily, “Smug,” virtual singers “Muse,” and virtual anchors such as “Trouqing,” “Heir Brothers,” and brain platinum, etc., which have become business IPs that impress consumers.

虚拟数字人作为元宇宙中人类的化身，在元宇宙中占据核心位置。目前从开发到落地的产业链体系已趋于完善，对于企业和品牌来说，如何借助虚拟数字人进行创新营销业务和服务升级，正成为一节必修课。

Virtual digital individuals, as the incarnation of human beings in the meta-cosm, occupy a central place in the meta-cosm. The current system of industrial chains from development to landing has been improved and, for businesses and brands, innovative marketing and service upgrading through virtual digitals is becoming a mandatory subject.